Someone with talent and insight in your field; someone to be your cheerleader; someone to bounce ideas off; someone who can give you advice from an outside perspective.
Smart Marketing’s Mark Merenda is known as a gifted coach. Jan Copley, a Smart Marketing client for almost four years, said recently:
“I joined up with Smart Marketing to get ‘the stuff’ — my corporate identity, brochures, and website — but what has really proved to be of most value is the coaching. I doubt we would have come so far, so fast without it.”